Six New Live Shows Bring the Most Exciting Moments of the League's 100th Season to the NFL Twittersphere
The NFL and Twitter today announced a multi-year partnership extension that will deliver a host of new live programming, original sponsored content and more highlights to Twitter's highly engaged audience just in time for the NFL's 100th season.
Since announcing their first partnership agreement in 2013, the NFL has developed live programming and distributed on-demand content that captures Twitter's unique features and appeals to its highly engaged audience.
The new deal will feature new live programming built around some of the NFL's biggest events, more game highlights each week for fans, and unique sponsored content opportunities for brands.
- Live shows focused on NFL tentpole events – Uniquely produced for Twitter, six new live shows will capture the excitement and conversation around some of the NFL's biggest events, including NFL Kickoff, the Thanksgiving games, the Conference Championships, the Super Bowl, the Scouting Combine and the NFL Draft while integrating entertaining conversations and trends sparked by these events on the platform.
- New content – In addition to the live shows, fans will see a host of new content throughout the year, including:
- Live pregame Q&As – Leading up to the kickoff of either a Thursday Night Football, Sunday Night Football, or Monday Night Football matchup each week, a featured NFL Media personality will take over the @NFL handle for a live Q&A with fans
- New NFL Twitter "Moments" – curated Twitter Moments featuring the best plays and tweets every week of the season and throughout the year
- Custom NFL Twitter Votes – users will be invited to vote each week on the hottest topics and takes burning through the NFL Twittersphere. Results will be incorporated into NFL Twitter and NFL Network shows.
- The Best Touchdowns and Celebrations – Each week, the NFL will produce custom "best touchdowns" and "best touchdown celebrations" highlight reels for Twitter
"We're excited to renew our partnership with Twitter," said Blake Stuchin, NFL Vice President of Digital Media Business Development. "Millions of people use Twitter every day to follow their favorite teams and players and participate in conversations about the NFL. We expect these new live shows to be among the most popular programs on Twitter, while serving to drive awareness and tune-in of our biggest tentpole events of the year."
"We couldn't be more excited to celebrate the NFL's 100th season by kicking off a new multiyear collaboration that will include innovative ways to serve fans and our brand partners," said TJ Adeshola, Head of US Sports Partnerships at Twitter. "Football fans around the world will now be able to engage with more NFL premium content on Twitter, which will inspire even more conversation year-round about the league."
NFL OFFSEASON WORKOUT PROGRAM DATES ANNOUNCED
As per Article 21 of the Collective Bargaining Agreement, each club’s official, voluntary nine-week offseason program is conducted in three phases:
Phase One consists of the first two weeks of the program with activities limited to strength and conditioning and physical rehabilitation only.
Phase Two consists of the next three weeks of the program. On-field workouts may include individual player instruction and drills as well as team practice conducted on a “separates” basis. No live contact or team offense vs. team defense drills are permitted.
Phase Three consists of the next four weeks of the program. Teams may conduct a total of 10 days of organized team practice activity, or “OTAs”. No live contact is permitted, but 7-on-7, 9-on-7, and 11-on-11 drills are permitted.
Article 22 of the Collective Bargaining Agreement stipulates that clubs may hold onemandatory minicamp for veteran players. This minicamp, noted below, must occur during Phase Three of the offseason program.
New head coaches are entitled to conduct an additional voluntary veteran minicamp. Any voluntary minicamp for veteran players must be conducted prior to the NFL Draft (April 25-27), but no earlier than week three of the club’s offseason workout program and after at least one week of the two weeks of Phase One activities that the clubs may hold pursuant to Article 21. This year, eight clubs held voluntary veteran minicamps.
Each club may hold a rookie football development program for a period of seven weeks, which in 2019 may begin on May 13. During this period, no activities may be held on weekends, with the exception of one post-NFL Draft rookie minicamp, which may be conducted on either the first or second weekend following the draft. The dates of each club’s post-draft rookie minicamp are listed below.
For specific information and detailed offseason program rules, please see Articles 21 and 22 of the Collective Bargaining Agreement (beginning on page 131), available on nflcommunications.com.
The NFL Offseason Workout Program calendar (dates are tentative and subject to change at the discretion of individual clubs):
ARIZONA First Day: April 8
Voluntary Minicamp: April 23-25
OTA Offseason Workouts: May 20-22, May 29-31, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
ATLANTA First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 29-31, June 3-4, June 6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
BALTIMORE First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28, May 30-31, June 3-4, June 6-7
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 3-5
BUFFALO First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28-29, May 31 June 3-4, June 6-7
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
CAROLINA First Day: April 15
OTA Offseason Workouts: May 21-23, May 28-30, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
CHICAGO First Day: April 15
OTA Offseason Workouts: May 21-23, May 29-31, June 4-7
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 3-5
CINCINNATI First Day: April 9
Voluntary Minicamp: April 23-25
OTA Offseason Workouts: May 20-21, May 23, May 28-30, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
CLEVELAND First Day: April 1
Voluntary Minicamp: April 23-25
OTA Offseason Workouts: May 14-16, May 21-23, May 28-31
Mandatory Minicamp: June 4-6
Rookie Minicamp: May 3-5
DALLAS First Day: April 15
OTA Offseason Workouts: May 21-23, May 28-30, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
DENVER First Day: April 2
Voluntary Minicamp: April 16-18
OTA Offseason Workouts: May 13-14, May 16, May 20-21, May 23, May 29-31
Mandatory Minicamp: June 4-6
DETROIT First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 29-31, June 10-13
Mandatory Minicamp: June 4-6
Rookie Minicamp: May 10-12
GREEN BAY First Day: April 8
Voluntary Minicamp: April 23-25
OTA Offseason Workouts: May 20-21, May 23, May 28-29, May 31, June 3-6
Mandatory Minicamp: June 11-13
HOUSTON First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28-30, June 3-4, June 6-7
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
INDIANAPOLIS First Day: April 15
OTA Offseason Workouts: May 21-23, May 29-31, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 3-5
JACKSONVILLE First Day: April 15
OTA Offseason Workouts: May 21, May 23-24, May 28, May 30-May 31, June 3-4, June 6-7
Mandatory Minicamp: June 11-13
KANSAS CITY First Day: April 15
OTA Offseason Workouts: May 21-23, May 28-30, June 4-7
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 4-6
LA CHARGERS First Day: April 15
OTA Offseason Workouts: May 20, May 22-23, May 28-30, June 3-4, June 6-7
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
LA RAMS First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28-30, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10
MIAMI First Day: April 1
Voluntary Minicamp: April 16-18
OTA Offseason Workouts: May 13-14, May 16, May 20-21, May 23, May 28-29, May 31
Mandatory Minicamp: June 4-6
Rookie Minicamp: May 10-12
MINNESOTA First Day: April 15
OTA Offseason Workouts: May 21-23, May 28-30, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 3-5
NEW ENGLAND First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 29-30, June 10-11
Mandatory Minicamp: June 4-6
Rookie Minicamp: May 10-12
NEW ORLEANS First Day: April 22
OTA Offseason Workouts: May 21-23, May 28-30, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
NEW YORK GIANTS First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28-29, May 31, June 10-13
Mandatory Minicamp: June 4-6
Rookie Minicamp: May 3-5
NEW YORK JETS First Day: April 8
Voluntary Minicamp: April 23-25
OTA Offseason Workouts: May 21-23, May 28-30, June 10-13
Mandatory Minicamp: June 4-6
OAKLAND First Day: April 15
OTA Offseason Workouts: May 21-23, May 28-30, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 3-5
PHILADELPHIA First Day: April 15
OTA Offseason Workouts: May 21-23, May 28, May 30-31, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
PITTSBURGH First Day: April 15
OTA Offseason Workouts: May 21-23, May 28-30, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
SAN FRANCISCO First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28-29, May 31, June 3-4, June 6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 3-5
SEATTLE First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28-29, May 31, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 3-5
TAMPA BAY First Day: April 1
Voluntary Minicamp: April 23-25
OTA Offseason Workouts: May 14-16, May 21-23, May 28-31
Mandatory Minicamp: June 4-6
Rookie Minicamp: May 10-12
TENNESSEE First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28, May 30-31, June 3-6
Mandatory Minicamp: June 11-13
Rookie Minicamp: May 10-12
WASHINGTON First Day: April 15
OTA Offseason Workouts: May 20-21, May 23, May 28-30, June 10-12
Mandatory Minicamp: June 4-6
Rookie Minicamp: May 10-12
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